Tools

etracker

German analytics with consent-free / cookieless modes plus integrated consent and tag manager.

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Proprietary · https://www.etracker.com · EU legal entity

Web analytics

etracker cloud

Hosting: EU-hosted SaaS

German EU-hosted analytics platform for publishers and enterprises.

Fair 3.3 Easy 3.7 Secure 4.3

Pillar Criterion Score Evidence
Easy Day-one UX Can non-technical staff use it without a project? 3 Full-featured; needs configuration time. Source
Easy Operate Admin burden, updates, backups and language coverage. 4 Managed SaaS. Source
Easy Integrate SSO, mail/CalDAV, APIs and common NGO connectors. 4 Tag and consent managers included. Source
Fair Lock-in / exit Can you leave with your data in open formats, at known cost? 3 Exports exist; CMP/tag suite creates stickiness. Source
Fair Sovereignty EU legal entity, EU hosting, and exposure to extra-EU lawful access? 5 German GmbH and German hosting. Source
Fair Openness Open source or open standards? Are independent implementations possible? 2 Closed source. Source
Secure IT security Authentication, encryption, patch cadence and independent audit. 4 Established German vendor. Source
Secure User security 2FA, roles, phishing resistance and safe defaults. 4 Roles and consent workflows. Source
Secure Personal data GDPR fit: DPA, residency, sub-processors and Schrems II posture. 5 Strong German GDPR references. Source