GA4 cloud
Fair 1.3 Easy 4.7 Secure 2.3
| Pillar | Criterion | Score | Evidence |
|---|---|---|---|
| Easy | Day-one UX Can non-technical staff use it without a project? | 5 | Tag once and dashboards appear. Source |
| Easy | Operate Admin burden, updates, backups and language coverage. | 5 | Google operates everything. Source |
| Easy | Integrate SSO, mail/CalDAV, APIs and common NGO connectors. | 4 | GTM, Ads and Search Console glue. Source |
| Fair | Lock-in / exit Can you leave with your data in open formats, at known cost? | 2 | Export exists; historical GA property gravity is high. Source |
| Fair | Sovereignty EU legal entity, EU hosting, and exposure to extra-EU lawful access? | 1 | US company and global processing. Source |
| Fair | Openness Open source or open standards? Are independent implementations possible? | 1 | Closed source. Source |
| Secure | IT security Authentication, encryption, patch cadence and independent audit. | 4 | Mature SaaS security. Source |
| Secure | User security 2FA, roles, phishing resistance and safe defaults. | 2 | Consent mode is easy to misconfigure. Source |
| Secure | Personal data GDPR fit: DPA, residency, sub-processors and Schrems II posture. | 1 | US processor; classic Schrems II case. Source |