By Mouseflow ApS

Mouseflow

Danish analytics with heatmaps, session replay and feedback widgets.

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Proprietary · https://mouseflow.com · EU legal entity

Web analytics

Mouseflow cloud

Hosting: EU-hosted SaaS

Danish EU SaaS; session replay needs careful DPIA treatment.

Fair 3.0 Easy 4.0 Secure 3.0

Pillar	Criterion	Score	Evidence
Easy	Day-one UX Can non-technical staff use it without a project?	4	Familiar heatmap UX. Source
Easy	Operate Admin burden, updates, backups and language coverage.	5	Fully managed. Source
Easy	Integrate SSO, mail/CalDAV, APIs and common NGO connectors.	3	CMS plugins and free plan. Source
Fair	Lock-in / exit Can you leave with your data in open formats, at known cost?	3	Exports exist; replay libraries create gravity. Source
Fair	Sovereignty EU legal entity, EU hosting, and exposure to extra-EU lawful access?	4	Danish company; confirm data region. Source
Fair	Openness Open source or open standards? Are independent implementations possible?	2	Closed source. Source
Secure	IT security Authentication, encryption, patch cadence and independent audit.	3	Replay expands the attack/privacy surface. Source
Secure	User security 2FA, roles, phishing resistance and safe defaults.	3	Masking and access controls matter. Source
Secure	Personal data GDPR fit: DPA, residency, sub-processors and Schrems II posture.	3	Session content is personal data — configure carefully. Source